Email Marketing Software
Email newsletter software is an application that has been created for businesses and organizations for creating, sending, and documenting email newsletters to clients. With email newsletter software, organizations can keep track of what they have sent out to customers and clients and are able to maintain targeted lists of their subscribers. The program will also provide statistics and reports of bounces, subscribes/unsubscribes, open rates, click-through rates, etc. so that email newsletter performance is regularly being evaluated. Most of the software utilizes templates for quick and easy newsletters as well as services for more options. MyNewsletterBuilder (MNB) provides web-based email marketing service, so users don't have to worry about upgrading software and platform compatibility issues.
- Above-the-fold
- Application Program Interface (API)
- Auto Send / Event Triggered Email
- Autoresponder
- Blacklist / Blocking
- Bulk Email
- Call to Action (CTA)
- CAN-SPAM Act
- Click-through Tracking / Click-through Rate (CTR)
- Comma Separated Value File (CVS)
- Content Header
- Conversion Rate
- Cost per Acquisition (CPA) / Cost per Action
- Cost per Thousand (CPM)
- Dedicated Server
- Email Filters
- Email List
- Email Marketing Campaign
- Email Marketing Software
- Email Newsletter
- Email Newsletter Template
- Email Service Provider (ESP) / Email Marketing Software
- False Positive
- From / Sender Line
- Hard Bounce / Soft Bounce
- HTML Email
- List Hygiene / Bounce Management
- Online / Internet Marketing
- Open Rate
- Opt-out / Unsubscribe
- Permission-Based / Opt-in Email
- Phishing / Email Harvesting
- Privacy Policy
- Rental / Acquisition List
- Segmentation / Targeting
- Sending / Holding Queue
- Spam / Unsolicited Commercial Email (UCE)
- Spoofing
- Subject Line
- Suppression / Opt-out List
- Terms of Use Policy (TOS) / Acceptable Use Policy (AUP)
- Tokens / Mail Merge Personalization
- Viral Marketing
- Whitelist
- WYSIWYG / Genie Editor


