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Resources to help you prepare for the 2008 MSA
Retail Expo
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In this Issue Contacts Booth Sales & Assignments Jennifer Anderson (303) 504-9223 x20 Fax: (303) 504-9585 Expo Manager Camille Cimino (410) 540-9828 Fax: (410) 540-9827 |
Expo Coordinator's Corner Don't Miss Important Deadlines The 53rd MSA Retail Conference & Expo is just around the corner, and it promises to provide you with many opportunities to showcase your products to cultural commerce professionals! To help you prepare for the event of the industry, we will be providing you with an e-mail update every couple of months until the Conference & Expo in April. The updates will keep you informed on the latest Expo news and highlight ways for maximizing your success. Please note that several deadlines are fast approaching. MSA Exhibitor Affiliates - make sure you have renewed your dues for 2008. MSA membership entitles you to numerous benefits from mailing lists to Product Search to discounted booth space! Please confirm your listing in the 2008 Program Book & Expo Guide and the representative(s) that will staff your booth. Please fax the Exhibitor Listing & Personnel Form (PDF) to me by Jan. 8, 2008, at (303) 504-9585. Help increase attendance at the MSA Expo and maintain contact with your Tampa area customers. New for 2008, MSA is offering one complimentary Expo pass per exhibiting company for a non-MSA member to shop the Expo. Send in the completed Complimentary Customer Invitation Form (PDF) to MSA by Feb. 14, 2008, to make sure your guest is invited. GES Exposition Services is the official MSA decorator. In mid-January, GES Exposition Services will send an Exhibitor Service CD with detailed instructions for shipping, storage, set up, dismantle and additional booth furnishings for purchase. Order forms must be submitted with payment by March 21, 2008, to GES to receive discount pricing. I look forward to seeing you in Tampa in April! Jennifer Anderson Conference & Expo Services Coordinator Expo Tips Importance of Pre-show Promotion Promote, promote, promote! Take control! Don't leave your success to chance. A profitable exhibition experience depends on what you do before the show to assure your clients and prospects come to you. Read the full article from IAEM Services Inc. Who Is the Museum Store Buyer? The MSA Expo provides the opportunity to meet more than 500 qualified sales prospects looking to purchase quality merchandise. Learn more about the unique museum store buyer and how they operate with these two articles: Meet the Museum Store Buyer Doing Business With Museum Stores Maximize Your Resources on MuseumDistrict.com MSA Exhibitor Affiliates -- are you taking full advantage of MuseumDistrict.com? The MSA Web site is designed to help you succeed and connect with MSA buyers. Affiliates have the option of participating in these additional benefits on the Web site:
MSA Advertising Options Advertise in MSA Publications Gain exposure by advertising in the 2008 Program Book & Expo Guide, distributed to all attendees on site and referred to long after the show. Don't forget to take advantage of advertising in MSA's most popular publications – Museum Store magazine and New Products. Want to get the highest visibility at the best value? Market your company to buyers before, during and after the Expo at an incredible discount with the Complete Marketing Package (PDF). This package includes:
MSA Expo Marketing Opportunities Increase Your Potential for Success Your company can benefit from a wide array of marketing opportunities that help maximize your Expo experience and boost return on your MSA Expo investment:
MSA Sponsorship Opportunities Give Your Company the Attention it Deserves Gain recognition by supporting the cultural commerce industry and become an MSA Sponsor. As an MSA Sponsor you will stand out from hundreds of exhibitors and magnify your company's presence and visibility at the 2008 MSA Retail Conference & Expo. While there are a number of available opportunities in 2008, some of our best ideas have come from you! Seen something you like from another convention or tradeshow? Tell us about it! Download the MSA Expo Sponsorhip Form (PDF) or contact Mya Sadler, senior manager for education and membership, at (303) 504-9223 x16, for a complete listing of opportunities and benefits. |
Important
Dates Dec. 31, 2007 Jan. 8, 2008 Jan. 10, 2008 Jan. 24, 2008 Jan. 24, 2008 Feb. 14, 2008 Feb. 14, 2008 Feb. 15, 2008 Feb. 28, 2008 Feb. 29, 2008 March 19, 2008 March 21, 2008 April 12 – 15, 2008 May 7, 2008 |
