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Email Marketing Tips
No one has to remind us that this past year has been one of the toughest for the U.S. economy in decades. However there is a new and hopeful reality emerging as more consumers are turning to local sources for everything from food to quality hand-made goods. And this new way of thinking and...
In marketing studies conducted during October and early November, researchers found that an average of 40% of those polled planned to decrease their print advertising by 32% and increase their online and digital presence by 50%- and for good reason. These savvy business and marketing managers...
In email marketing, there's always room for improvement. An adjustment here, a tweak there - it's the minor calibrations that can make all the difference in your open and click-through rates. Simply by changing your subject line, you could increase your open rates by 5 - 10%. Or, by changing...
In a day and age when people are relying more and more on the Internet for everything from entertainment to bill-paying to web-based email marketing software, we are becoming desensitized to the online media and the advertising that goes on there. While most people have developed the...











